Local Radio Networks (LRN) Partners with SMARTS Broadcast Systems, Further Expanding Compatibility Options for its 24/7 Formats
ANGOLA, IN, March 8, 2018 – Local Radio Networks (LRN) and SMARTS Broadcast Systems have entered into an arrangement that makes delivery of LRN’s highly localized 24/7 music formats compatible with the SMARTS Skylla System and easily available to all SMARTS Skylla affiliates.
“We’re delighted to partner with one of the best automation systems in radio,” stated Steve Swick, Chief Executive Officer of Local Radio Networks. “SMARTS is known for exceptional customer service and state-of-the-art technology with localization capabilities, making them a perfect partner for LRN.”
“Music just appears; Playlists just appear; Current Voice Tracks just appear — all on your LRN-programmed Skylla like magic,” said Johnny Schad, Software Developer of SMARTS. “THIS is the elegant programming design for which Radio has been long waiting. Local Radio Networks provides quality music programming with none of the engineering complications or equipment needed for satellite automation. LRN has been an exceptional development partner and I think our mutual customers can look forward to more features in the future.”
LRN’s Radio Velocity Control (RVC) is a proprietary VPN-based technology that delivers maximum control for localization and customization, far exceeding the limitations of outmoded satellite downlinks. Designed by radio broadcasters for radio broadcasters, the RVC seamlessly integrates into existing playout and automation systems, provides 100 percent redundancy, flexible clocks with no mandatory fill positions, and a non-compressed music library with a broad variety of songs for each format.
Skylla is solid radio automation that accommodates satellite, music-on-hard-drive, auto recording, audio downloading, automation of sports (local and national), and more. Skylla’s main screen delivers big, readable text without overwhelming. Skylla is the work of seasoned radio professionals with decades of experience in front of mic’s, soldering under consoles, and designing radio automations systems. Skylla uses Linux, which has proven itself as the perfect, robust operating system for dedicated 24×7 industries like Radio.
Stations interested in learning more about LRN’s 24/7 music formats may contact Donna Halverson at 214-307-5087 and donna@localradionetworks.com,or Jim Ortega at 720-500-3810 and jim@localradionetworks.com. Stations interested in SMARTS Broadcast Systems’ Skylla may contact Dave Potratz or Henry Mowry at 800-747-6278 ext. 240.
About Local Radio Networks (www.localradionetworks.com)
Local Radio Networks, Inc. is a Michigan limited liability company that provides 24/7 radio programming to small and medium market stations, helping them reduce operating costs and maximize localized content. Steve Swick is Founder, President and Chief Executive Officer. Will Mashione is Co-Founder and Chief Information Officer.
About SMARTS Broadcast Systems
John and Jan Schad began SMARTS in the early 1980’s to solve problems with their own radio station in small town Northwest Iowa. Since then, our family-owned company continues to provide Traffic & Billing and Digital Audio Automation to customers world-wide.
Media Contact:
Renee Cassis
RC Communications Marketing
646-808-6505
